Successful leaders know: to make the right moves at the right time, requires a tailored strategy and efficient processes.
However, to achieve this demands SKILLS, EXPERIENCE and TIME - ressources which are accessible on demand and for the fraction of an internal senior leader's cost: through Know the Basics Consulting!
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Backed by 20+ years of international experience in commercial strategy, leadership, and go-to-market execution— delivering triple-digit growth, securing over €14M in Amazon EU sales, building SaaS strategic partnerships targeting €8M+ in ARR, and scaling both physical retail and e-commerce operations.​​​​​​​​​​​
With an Agile mindset and spanning B2B, B2C, and B2B2C across multiple channels and industries, these are the services on offer:
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​​Sales & Business Strategy
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​​Go-to-Market Plan
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Sales Processes & Funnel Optimization
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Strategic Partnerships & International Development
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Amazon Growth Consulting
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AI & Automation Implementation
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Leadership & Agile Coaching​​​​​​​​​
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Explore the path that best fits your needs:
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Why 'Know The Basics'?
It underscores my belief in the power of foundational strategies and principles to drive impactful results.
And don't be fooled—'basics' doesn't mean elementary or limited; it implies core principles and advanced tactics that are proven to deliver, scale, and iterate effectively.

Disclaimer: This platform is independently developed and curated by myself. It reflects ongoing insights drawn from years of experience, research, and collaboration with peers. As a living project, it evolves continuously with new ideas, approaches, and strategic refinements. While every effort is made to provide value, some content may not align with every reader’s expectations. I encourage you to explore freely, use the search bar to navigate topics of interest, and share any feedback or suggestions directly via email.